SUCCESS IN EVERY MOMENT

Tuesday, May 1, 2012 § Leave a comment

Seeking success and practicing success are not the same.

Please see previous post for context.

A CEO might say, “Once we have received the venture capital investment, we can build the technology platform that will satisfy our users and we will be successful.”
Or, “Once we get featured on Oprah, our sales will take off and we will be successful.”
Or, “Once we are through this recession, demand will pick up again and we will be successful.”
(For the CEO these stories will often go hand-in-hand with stories about waiting for personal happiness and life balance – “And once we are more successful I will work less and pay more attention to my partner, kids, friends, health, etc.”)

Just as with seeking personal happiness, achieving success this way can prove elusive:
A. Hoping for external circumstances to work out in your favor is not a strategy for success, it’s just a gamble.
B. The market gives it and the market takes it – maybe today you get lucky with Oprah or the VC and the day after it’s your competitor.

Buying lottery tickets can pay-off big time, but it’s not what value creation is made of. Focusing on external milestones can be a big distraction for the CEO and a drain for the organization. It distracts from value creation that you can control.

What if you define success by the values with which your team works and interacts, the conduct of your organization, the courage with which you make strategic decisions and pursue a new solution, the value you build for the customer, the way you align the organization with the impact it seeks?

The CEO/manager that focuses on these questions can have a successful day every day.

CEO seeking success
Honey: “Honey, how was your day?”
CEO: “Crappy. Oprah that bitch still hasn’t called us back about being on her show!”

CEO practicing success
Honey: “Honey, how was your day?”
CEO: “Excellent. The team is gelling, we had a great conversation about the feature set and we committed to drop the upgrade in favor of the earlier beta-launch.”

Please consider where your business strategy includes statements of hope about how your circumstances will align and change. Strike those out. Your successful strategy is made up of how you respond to circumstances, not how they form you.

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